New Amsterdam Surf Association

Amsterdam based founder and former professional windsurfer Paul Zeper (28) first learned how to windsurf at the age of 14 under typical Dutch weather conditions. While learning to become a graphic designer, Paul organically started to combine his two passions and began to work on his very own surf brand. The idea of New Amsterdam Surf Association was born, now resulting in a range of clothes that represent a counter movement within the established surf culture. This shows in rigid colour ways and clean graphics, making its wearers feel united in their collectively shared passion and perseverance. (This is a small selection. For more New Amsterdam, please be welcome to visit our store in Haarlem!).